Flutter Entertainment

In this case study, LoMedia recounts its collaboration with Flutter Entertainment during their momentous listing day on the New York Stock Exchange (NYSE). Our objective was to encapsulate the excitement and significance of Flutter's milestone event through dynamic filming techniques and strategic storytelling.

Client

Flutter Entertainment

Date

7.3.2024

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Flutter Entertainment

Flutter Entertainment, the parent company of FanDuel, marked a historic moment with its listing on the NYSE. The day was filled with pivotal moments, including Rob Gronkowski leading a marching band through the Stock Exchange to ring the opening bell. Concurrently, Flutter's presence was celebrated in Times Square with billboards showcasing the company's impact and reach.

Video Production

Professional Video Filming and Production

Lo Media deployed a strategic filming approach to capture every aspect of Flutter's listing day:

  • Multiple Cameras: Two cameras were strategically positioned—one at the NYSE to capture the ceremonial events and interviews with key Flutter executives, and another in Times Square to document the billboards and public reaction.
  • Dynamic Coverage: From the bustling NYSE floor to the iconic sights of Times Square, our team ensured comprehensive coverage of Flutter's visibility and engagement throughout the day.

Interviews and Insights: Post-ceremony, our team returned to FanDuel's offices to conduct insightful interviews with key players of Flutter Entertainment. These interviews provided valuable perspectives on Flutter's journey, its impact on the industry, and the significance of the listing day for stakeholders.

Video Post-production

Creative Video Editing and Post-production

In post-production, LoMedia crafted a compelling narrative that showcased Flutter's journey to the NYSE listing:

  • Editing Excellence: Seamlessly integrating footage from multiple locations, including the Stock Exchange and Times Square, to highlight Flutter's broad influence and market presence.
  • Engaging Storytelling: Leveraging interviews and event footage to convey Flutter's leadership in the gaming and entertainment sector, capturing the essence of the company's success and vision.

Results and Impact: The video captured the essence of Flutter Entertainment's NYSE listing day, resonating with audiences and stakeholders alike:

  • Audience Engagement: The video garnered significant engagement, reflecting the global interest in Flutter's achievements and strategic moves.
  • Brand Amplification: Flutter's visibility in prominent locations like the NYSE and Times Square amplified its brand presence and market positioning.

Strategic Communication: By effectively communicating Flutter's milestones and insights from key executives, the video strengthened investor confidence and market perception.

Video Delivery

Video Finalization and Delivery

Lo Media's collaboration with Flutter Entertainment on their NYSE listing day exemplifies our commitment to capturing milestone moments with precision and creativity. Through strategic filming, insightful interviews, and compelling storytelling, we showcased Flutter's impact and leadership in the global market. At Lo Media, we take pride in delivering videos that not only document historic events but also inspire and resonate with audiences worldwide.

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