Full Service Hospitality Marketing for The Merrion Row Hotel
About the merrion row
Just steps from Broadway and Times Square, The Merrion Row Hotel offers something rare in Midtown Manhattan — a boutique escape where Irish warmth meets quiet sophistication. Thoughtfully designed rooms, personalized service, and a genuine sense of welcome set them apart in one of the city’s most competitive hospitality markets.
They came to Lo Media not starting from scratch, but ready to level up. They had a brand — what they needed was a hands-on team agile enough to grow with them, responsive enough to keep pace with a busy hotel, and experienced enough to bring their full digital presence up to the standard their guests already expected in person.
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OUR IMPACT
Lo Media took The Merrion Row’s existing brand and built it into a complete digital strategy. We refined their voice and tone to reflect the warmth and sophistication of the experience they deliver, then carried that identity across a newly designed website, active social media management, and professional photography and video production that does justice to the space.
Email marketing and SEO work behind the scenes to drive direct bookings and keep The Merrion Row visible to the right audiences — travelers who value character over cookie-cutter. The result is a digital presence as polished and welcoming as the hotel itself.

